“Born in 1999, Mark Arcenal began Fatlace as a blog about the elements of hip-hop. Fatlace has then grown interest catering to motor enthusiasts, thus eventually defining today’s motor culture.

Fast forward, Fatlace has become home base for all things music, fashion, art, motor, and sport. Mark Arcenal, eventually created Illest Brand allowing the lifestyle interests of Fatlace to reflect into a brand recognized around the world.”